Automotive video production for dealers and specialists

The forecourt problem

Used car listings have converged. Same angles, same white balance, same twelve photographs in the same order. A buyer scrolling a marketplace cannot tell one dealer from another, so they sort by price — which is the worst possible outcome for you.

What a studio film does instead

It removes the forecourt entirely. Hard key light, black surround, a wet floor for the reflection. The car stops being stock and starts being a product. We have done this with a GR Supra and the finished piece looks like a manufacturer campaign, because that is the visual grammar buyers already associate with quality.

Where it earns back

Dealers use these on listing pages, in paid social, and increasingly as the first thing in a WhatsApp follow-up to a warm lead. A fifteen-second vertical film of the actual car outperforms a gallery every time, because it proves the car exists and looks that good in motion.

Where to start

Most automotive clients begin with Ignite at £750 — 15-second social advert, three aspect ratios, captioned. If you would rather see it before you commit, we will make you a free test frame first.

Ignite details